Resources

How-To Guides

Decoding the key payment tactics, strategies, and concepts, one guide at a time. Gain the insights to optimize your processes. It’s that simple.

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How to Write a Compelling SaaS Proposal: A Step-by-Step Guide

Structure a B2B SaaS proposal that gets signed + free template.

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How to Implement Cost-Plus Pricing to Your SaaS Business

5 steps to calculate total costs, set markup, and price your product for guaranteed profit.

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How to Define and Organize Your SaaS Revenue Streams

Define and categorize your SaaS revenue (subscription, variable, services) with this guide [ + Free Checklist ]

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How to Measure and Improve SaaS Willingness to Pay (WTP)

Measure and validate the maximum price a customer will pay for your SaaS [ + Checklist ]

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How to Build an Effective SaaS Social Media Marketing Strategy

Build your brand, drive leads, and optimize the performance of your SaaS social media marketing strategy.

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How to Optimise Your SaaS Spend: A Step-by-Step Guide

Use rationalization framework (Retain, Retire, Replace) to cut redundant apps and de-provision inactive users.

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How to Get More SaaS Customers Through Cold Emails

Build a high-converting cold email strategy with our free playbook for SaaS.

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How to Optimize Your SaaS Pricing Page: A Step-by-Step Guide

Learn how to implement value-based tiers, use psychological anchoring, and optimize your SaaS pricing page for higher conversions.

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