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What is SaaS FinOps?
What is SaaS FinOps?
SaaS FinOps (Finance Operations) is defined as the practice of applying financial management techniques to optimize the costs, usage, and value of SaaS applications.
It reflects the cooperation and coordination between the finance, IT, and business functions to achieve insight into SaaS subscriptions, control spending, ensure accuracy, and align SaaS usage with business goals.
The primary objectives of SaaS FinOps are to:
- enhance the value derived from the investment in the cloud
- avoid unplanned expenses
- foster an understanding of how different individuals’ activities affect the organization’s cloud expenditure.
SaaS FinOps relates to the effective and concise use of cloud resources, which can affect resource utilization and growth, even if cost reduction is not the sole objective.
What are the core principles of SaaS FinOps?
The basic concepts of SaaS FinOps include:
- collaboration
- ownership
- a centralized finance leadership position
- immediate reporting
- business-driven decisions
- the cloud’s variable cost model.
These concepts are necessary to achieve a culture of responsibility and transparency, required for SaaS operations.
By applying these concepts, organizations can align their SaaS expenses with broader financial policies and business goals.
These concepts need to be updated according to the changing circumstances and the incorporation of cloud applications and technology expense management.
Who are the key stakeholders in SaaS FinOps?
Stakeholders in the finances of SaaS include:
- the CFO: acts as the central figure in conveying future growth to the CEO and investors
- the CIO: is responsible for setting the strategic technology goals
- the finance and accounting departments
- the procurement and sourcing departments
- Investors
- department managers who work with financial data and key performance indicators
What are SaaS FinOps best practices?
Here are several SaaS FinOps best practices to consider:
- Integrating your SaaS management practices with the broader FinOps Framework to establish a unified approach to cloud financial management.
- Focus on gaining visibility into your cloud and SaaS costs, tracking key cost metrics like MRR, ARR, and churn, which are essential for SaaS companies.
- Implement showback and chargeback processes to allocate costs effectively, ensuring that spending aligns with business goals and that workload optimization and waste reduction are prioritized.
Ensure collaboration across finance, engineering, and operations teams to foster ownership of cloud costs and establish accountability, which, according to Finout, is key to optimizing cloud spend.
What key metrics are used in SaaS FinOps?
The key metrics in the SaaS FinOps model include:
- 月間経常収益(MRR)
- 年間経常収益(ARR)
- 顧客獲得コスト(CAC)
- 顧客生涯価値 (CLTV)
- 解約率
- sales efficiency, which is often measured by the SaaS Magic Number.
These metrics provide valuable information on revenue patterns, customer behavior, and general effectiveness towards growth and profitability in SaaS organizations.
In addition to the core SaaS メトリクス, FinOps also considers cloud performance metrics such as uptime, capacity, infrastructure, stress testing, and latency to enhance the effectiveness of the utilization of cloud resources.
Although MRR is an important indicator of sustainability, it is necessary to go beyond this factor and consider accountability, business value, cost optimization, and the tools used in achieving these goals.
How does FinOps impact SaaS pricing and margins?
FinOps has an impact on SaaS pricing and margins by providing information on the costs associated with providing a service and enabling better-informed decision-making about pricing.
This allows for the creation of 価格モデル that may affect margins and revenue growth relative to incurred costs.
How can FinOps help predict costs when scaling SaaS?
FinOps helps predict costs when scaling SaaS by:
- improving budget predictability
- reducing shadow IT risks
- fostering alignment between finance, IT, and business leaders.
Businesses can use predictive analytics and FinOps tools to project future spending based on past data and usage patterns, which may affect growth スケーラビリティ, adoption rates, and the presence of redundant software.
What are the key challenges in implementing SaaS FinOps?
There are several challenges associated with the implementation of SaaS FinOps in SaaS organizations, and these include the following:
- lack of visibility into cloud spending
- understanding complex billing models
- tackling resistance to organizational change
- Establishing a Cloud Center of Excellence (CCoE) and using cloud management systems (CMPs) can help resolve most of these problems, promoting cooperation and setting a framework for effective operations.
Monitor the problems that FinOps users experience in encouraging engineers to consider cost effectiveness, together with feature development, and the integration of FinOps with procurement and software asset management to ensure visibility and compliance with policies.
結論
SaaS FinOps is a known practice for optimizing SaaS investments by aligning financial management with IT and business operations. By embracing SaaS FinOps, SaaS companies can predict and manage costs as well as foster a culture of financial accountability.