Revenue Calculators

Think of SaaS deferred revenue as a gift card. It represents future income that is not recognized immediately, just like having money in your hands but not in your pocket.

Think of gross monthly valuation (GMV) as the total amount in a shopping cart going through a SaaS store. It measures the total value of all goods and services sold in a month.

Think of SaaS ARPA as the average amount each of your customers spends with you; it’s a key metric for understanding your revenue performance and customer value.

Think of SaaS Average Selling Price (ASP) as the average price tag on your software. It’s gives you a clear idea of the typical price customers would pay for your product, helping you understand your revenue per customer.

SaaS ARPU (Average Revenue Per User) measures the average monthly revenue produced by each user. A higher ARPU shows that your clients obtain value from your product and are prepared to pay more for it.